↘ Stage 08 / 13
Full flow ↗REVISE.
STRENGTHEN, NOT DILUTE
OWNED BY CS + STUDIO
Revisions are part of the project, but they should strengthen the idea, not dilute it. Structured and intentional — never endless rounds.
↘ THE PRINCIPLE
REVISIONS SHOULDSTRENGTHEN THE IDEA,NOT DILUTE IT.
We keep this stage structured and intentional. Not endless rounds. Not subjective back-and-forth. Not just saying yes to the client. We guide clients through decisions — we don't just take orders. Feedback should not come through ChatGPT. It needs to be written.
↘ THE FILTER
ASK OF EVERY ROUND.
- Does this still ladder up to the idea?
- Does it make the work stronger?
- Are we solving the brief, not personal preference?
- Are we hitting the KPIs?
- Are we looking at things through an entertaining lens?